sales and marketing

Sales and marketing are everything. The lifeblood of your business. Learn how to make your name and product known to potential customers.

An image of the inside of an elevator in an article about making an elevator pitch.
finances and funding

The elevator pitch has left the building

The art of making an elevator pitch is key they say. But does it need a shakeup for small businesses looking for support and funding?

Biltong Rules SA selling at a market in Durban.
insights and advice

How to start selling at markets

Tons of work goes into reaching the point where you’re at a market and making sales. Get tips on how to start selling at markets – successfully!

A screenshot of a person doing a Google Search.
insights and advice

How to get your business website to the top of Google Search

The top of Google Search is gold for your business website. Find out how to get your website to the top of Google and stay there.

An image of a coffee shop in an article on beating a sales slump.
insights and advice

Beat the sales slump: Working on your marketing

When your sales are dipping the last thing you want to spend money on is marketing. Find out how to adapt your marketing to beat a sales slump.

An image of a store front in an article about beating a sales slump with product.
insights and advice

Beating a sales slump: Working on your product

Sales are slipping! Maybe now is a good time to really relook and rework your product or service.

An image of a open store with no customers in an article about beating a sales slump.
insights and advice

Beat a sales slump: Working on yourself

The hardest part of hitting a sales slump is picking yourself up. Get tips on how to work on you to dig yourself out of a slump.

A Yoco workshop with Google in Durban.
events

Yoco workshop on digital marketing with Google

Yoco – with Google, Digify Africa and Facebook – ran a workshop on digital marketing in Durban. Check out these snippets and learnings.

A graphic of a mobile payments card machine offered by Yoco.
sales and marketing

5 ways to increase your Black Friday sales

Black Friday has come to rival Christmas for sales. Check out 5 tips on how to increase Black Friday sales to kick off the festive season.

Behind the scenes for the Yoco For The Sales campaign.
behind the scenes at yoco

Behind the scenes of our For The Sales video

Yanick, visual content developer at Yoco, shares the behind the scenes for the For The Sales campaign by Yoco with small business owners.

An image of the Yoco Point of Sale App.
behind the scenes at yoco

Are you getting the most out of your Yoco Point of Sale App?

Here’s a breakdown of some of the features in the Yoco Point of Sale App, and how you can use them to make running your business simpler. 

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Julie Taylor, founder of Guns & Rain.

How to go from corporate to business

The Hope on Hopkins distillery in Cape Town.

Hands on at Hope on Hopkins

How to deal with negative online comments.

Negative comments online: 9 tips for dealing with them

A stall for Granadilla Swimwear.

Granadilla Swimwear: In love with summer

Mpumelelo Mtintso, founder of Book Ibhoni riding past Vilakazi Street.

Books on bikes with Book Ibhoni

An image of the inside of an elevator in an article about making an elevator pitch.

The elevator pitch has left the building

The top apps for entrepreneurs.

Top 8 apps for entrepreneurs

A barista in an article about increasing tips the Yoco way.

How to increase your tips – the Yoco way

Kafui Awoonor of Kafui Naturals applying beard cream.

A Q&A with Kafui Naturals

The logo of #Escape in Johannesburg. They share their finance lessons in this article.

Finance lessons from #Escape

Using Yoco to grow the coffee industry.

Driving growth in the coffee industry using technology and data

Boniface Chikwenhere of Unique Driftwood Creations.

Growing Unique Driftwood Creations with Yoco Capital

The Yoco team celebrating 10 000 merchants.

Growth lessons: 0 to 10k Yoco merchants

An image of the Staff Switching feature in action.

Staff switching: How to make employee management easier

Bryan of Rootbar.

How Rootbar took root

An image in an article about how returning customers will help you grow your business.

Returning customers: The key to growing your business

The Yoco Store in Parkhurst, Johannesburg.

What we learnt from setting up the Yoco Store

Katlego talking about how to build a business at StartUp Grind.

Katlego at Startup Grind: How to build a business

The Yoco popup store in Maponya Mall in Soweto.

Behind the scenes of the first Yoco Pop Up Store in Soweto

Lexi and Dom of Wild Thing yoga studio.

Wild Thing yoga studio

Jennifer Cernades of Orejen in Johannesburg.

Orejen: Opening the door to business

A room full of workers in article about employee rights.

Top 5 employee rights every entrepreneur should understand

A man selling ice cream on Cape Town's beaches.

A Lolly To Make You Jolly on Cape Town’s beaches

A lego image on building partnership.

Carl Wazen on building successful partnerships

An image of Anna Savage, who runs the I Heart Market in Durban.

We Heart Anna – I Heart Market’s wonder woman

An image of a store open sign in an article about opening a retail store.

How to open a retail store

The ladies of La Blosh Nail Boutique.

Taking La Blosh Nail Boutique to the next level

The Ubuntu Baba factory in Retreat, Cape Town.

Ubuntu Baba: The value of ubuntu

A closeup of a rand note.

Do you really need business capital?

Mashudu Modau, who works on Open by Yoco.

Mashudu Modau: Blazing a trail for small businesses

Entrepreneurs talking to each other at a Yoco Meets event.

Yoco Meets: Connecting entrepreneurs

A customer shopping at Patagonia in Cape Town using Yoco.

5 ways Yoco Payments help new businesses

An article about the stages of business growth.

Stages of business growth from Start to Take-off

Natasha Napoli, the owner of Nourish'd Cafe in Cape Town.

How Natasha made Nourish’d Cafe and Juicery

Eben Uys, founder of Mad Giant Brewery, shares what he has learnt from building his modest brewery into a world-class destination.

Business lessons from Mad Giant Brewery