How to use colour psychology in e-commerce to boost sales
Colour psychology has long been used to convey brand personality and influence customers by evoking specific emotions. Here’s our crash course on how to take advantage of the power of colour to boost your e-commerce sales.
Afrikan Passion Designs: A line of love & eco-edge
The innovative approach that grew Afrikan Passion Designs – Nombuso Khanyile and Nisbert Kembo’s leather shoe and bag business.
Seeing business differently: how Ballo puts the planet before profit
Can you be sustainable and be profitable? Alistair Barnes from Ballo Fashion talks to us about how his business does it.
Granadilla Swimwear: In love with summer
Adam and Joshua started Granadilla Swimwear as a love note to Cape Town summers. Now their business is heating up. Read their story.
Finding a niche market with Thilo’s Timeless Closet
Thilo has made her name by providing a unique service to an overlooked part of the fashion market. Here’s how she found her market niche.
Books on bikes with Book Ibhoni
Mpumelelo Mtintso has founded a business based on community and tourism. Read his interesting journey and about Book Ibhoni.